Bosque County Local Demographic Profile
Here are key demographics for Bosque County, Texas. Figures are the latest available U.S. Census Bureau estimates (ACS 2019–2023 5-year) unless noted; values rounded.
Population
- Total: ~18.6k (2020 Decennial Census: 18,235)
Age
- Median age: ~46–47 years
- Under 18: ~21%
- 18 to 64: ~55%
- 65 and over: ~24%
Gender
- Female: ~50–51%
- Male: ~49–50%
Race/ethnicity
- Hispanic or Latino (any race): ~26–28%
- Non-Hispanic White: ~65–68%
- Black or African American: ~2%
- American Indian/Alaska Native: ~1%
- Asian: ~0.5%
- Two or more races/other: ~3–4%
Households and housing
- Total households: ~7.3–7.6k
- Average household size: ~2.4
- Family households: ~65–70% of households
- Households with children under 18: ~22–25%
- Married-couple households: ~50–55% of households
- Owner-occupied housing rate: ~75–80%
Sources: U.S. Census Bureau, 2020 Census (population total) and 2019–2023 American Community Survey 5-year estimates (tables DP05, S0101, S1101, DP04).
Email Usage in Bosque County
Bosque County, TX snapshot (estimates)
- Population: ~18,200; adults ~14,500.
- Email users: 12,000–13,000 (about 80–90% of adults). Point estimate ~12,400.
Age distribution of email users
- 18–34: ~22%
- 35–54: ~32%
- 55–64: ~20%
- 65+: ~26% Older residents are less likely to use email than younger adults, so their share among users is slightly below their population share.
Gender split among email users
- Female ~51–52%
- Male ~48–49%
Digital access and trends
- Roughly three-quarters of households have a home broadband subscription; 85–90% have internet via any device (home or mobile). Smartphone‑only access is common (about 10–15% of households).
- Adoption gaps persist among seniors and lower‑income households; mobile data plans are a key on‑ramp for many new users.
- Connectivity is shaped by low population density (~18 people per square mile over ~1,000 sq. mi.). Fiber and cable are concentrated in and around Clifton and Meridian; many outlying areas rely on fixed wireless or satellite. Recent expansions by regional ISPs and federal/state rural broadband programs are improving speeds and reliability, which typically increases email adoption.
Mobile Phone Usage in Bosque County
Bosque County, TX: mobile usage snapshot focused on how it differs from Texas overall
Estimated user base
- Population baseline: roughly 18,000–20,000 residents; adults are a larger share than the Texas average due to an older age profile.
- Adult smartphone users: about 11,500–13,500 (assumes 80–85% adult smartphone adoption, a few points below Texas’s ~88–90%).
- Households relying on cellular as their primary or only home internet (smartphone/hotspot-only): approximately 1,400–1,900 households, or 18–24% of households, notably higher than the state average (~12–15%).
- Prepaid/MVNO share: materially higher than statewide—estimated 35–45% of lines vs ~25–30% in Texas—driven by price sensitivity and limited carrier store presence.
Demographic factors shaping usage (and how they diverge from the state)
- Age: Older than Texas overall. This slightly suppresses top-line smartphone adoption but raises the share of basic/older devices and lengthens upgrade cycles.
- Income and education: Below state averages. This lifts prepaid use, family plans, and MVNOs; increases smartphone/hotspot-only home internet reliance where fixed broadband is scarce or costly.
- Race/ethnicity: Higher share of non-Hispanic White residents, smaller Black share, and a substantial Hispanic population. Language-flexible plans and budget carriers are important, but brand preferences fragment less along national-advertising lines than in big metros.
- Work patterns: Agriculture, trades, and small retail dominate. Daytime usage skews to field/worksite messaging, navigation, and payment apps rather than heavy video; evening and weekend spikes occur around local schools, events, and Lake Whitney recreation.
Digital infrastructure and performance
- Coverage mix
- 4G LTE is the reliability backbone across the county; performance varies widely with terrain and distance from highways and towns.
- 5G is present mainly as low-band “coverage 5G” from AT&T and T-Mobile; it improves reach but not capacity. Mid-band 5G capacity (100–300+ Mbps) appears in and near towns (e.g., Clifton, Meridian, Valley Mills) and along major corridors, but is patchy compared with urban Texas. mmWave small cells are effectively absent.
- Verizon LTE is broadly available; 5G coverage has expanded but is less consistent indoors outside town centers compared with the state’s urban corridors.
- Backhaul constraints
- Fiber backhaul is concentrated along primary routes; many rural sites rely on microwave or limited-capacity fiber, causing bigger peak-time slowdowns than in Texas metros.
- As a result, speed tests in outlying areas more often fall in the 5–30 Mbps LTE range, vs 50–150+ Mbps commonly seen across Texas cities.
- Resilience and public safety
- AT&T’s FirstNet Band 14 overlays have improved emergency coverage for responders compared with pre-2020 conditions, but consumer capacity in the same cells can still bottleneck during storms, wildfires, and lake-season weekends.
- Device/channel mix
- More Wi‑Fi calling usage indoors (metal buildings, older homes) due to weaker indoor cellular. External antennas and signal boosters are common for ranches and lake properties.
- Fewer carrier-owned retail stores; sales and support rely on big-box retailers, independent dealers, and online—contributing to slower device refresh cycles.
Behavioral and seasonal patterns
- Higher smartphone-only internet reliance for homework and streaming in households without cable/fiber. School-issued hotspots remain important for students.
- Weekend and seasonal congestion near Lake Whitney parks, marinas, and short-term rentals; measurable speed drops and higher latency at those times.
- Agriculture and field work drive demand for coverage over capacity; IoT/telematics on LTE-M/NB-IoT is more prevalent than in urban Texas.
How Bosque County differs from Texas overall (key takeaways)
- Slightly lower overall smartphone adoption, but higher reliance on cellular as the primary home connection.
- Greater share of prepaid/MVNO lines; more price-sensitive plans and longer device lifecycles.
- Coverage-first networks (LTE, low-band 5G) matter more than high-capacity 5G; mid-band 5G is spottier and less transformative than in metro Texas.
- Bigger urban–rural performance gap: wider variance in speeds and indoor reliability, more dependence on Wi‑Fi/boosters.
- Peak usage is driven by schools, local events, weather incidents, and recreation—less by large commuter corridors that shape statewide traffic patterns.
Notes on method and uncertainty
- Estimates synthesize recent national/state mobile adoption research (e.g., Pew), county demographics (ACS 5-year), and rural network deployment patterns (FCC/industry reporting). Exact figures vary by carrier and location; ranges are provided where county-specific measurements are limited. For planning or investment decisions, validate with the latest ACS table S2801 (Computer and Internet Use), FCC coverage maps and crowdsourced drive tests, and carrier-specific RF planning data.
Social Media Trends in Bosque County
Social media usage in Bosque County, TX (short snapshot; directional estimates)
User stats
- Population: ~18K residents; ~14K adults.
- Active social media users: ~10K–11.5K total (about 65–75% of adults; plus ~0.9–1.1K teens).
- Access: Heavily mobile-first; broadband uneven outside towns (Clifton, Meridian), which shapes content toward lighter/short-form video and images.
Age mix (share of local social users)
- 13–17: ~8%
- 18–29: ~16%
- 30–49: ~34%
- 50–64: ~24%
- 65+: ~18% Note: County skews older than Texas overall, so a larger share of users are 50+ compared with urban counties.
Gender breakdown
- Female: ~53% of users
- Male: ~47% of users Platform lean: Women more on Facebook and Pinterest; men slightly more on YouTube and X.
Most-used platforms among adults (share of adult residents; ranges reflect rural adjustment)
- YouTube: ~65–72%
- Facebook: ~60–66%
- Instagram: ~28–35%
- TikTok: ~22–28%
- Pinterest: ~20–25% (majority women 30–64)
- Snapchat: ~12–16% (teens/20s)
- WhatsApp: ~9–12% (notably in Hispanic households/family networks)
- LinkedIn: ~6–9%
- X (Twitter): ~5–8%
- Nextdoor: ~3–5% (mostly inside town limits; limited reach countywide) Top two engagement drivers: YouTube (passive watching, local info, how-tos) and Facebook (groups, events, Marketplace).
Behavioral trends (what performs and when)
- Local-first content: School sports, church activities, rodeos, county fair/4-H/FFA, hunting/fishing, Lake Whitney conditions, weather and outage updates. Hyperlocal photos and names of places/people drive shares and comments.
- Groups + Marketplace: Heavy reliance on Facebook Groups for announcements and buy/sell; “free/for sale,” lost-and-found pets, and service referrals perform strongly.
- Event spikes: Engagement surges around storms, road closures, high school games, festivals, and elections. Practical updates outperform generic brand posts.
- Short video, light data: Reels/shorts do well, but many users are on limited data; concise captions and subtitles help.
- Messaging: Facebook Messenger and WhatsApp are common for business inquiries and appointment setting; quick responses are expected.
- Timing: Peaks around 6–8am, 11:30am–1pm, and 8–10pm; weekends see mid-morning to early afternoon bumps.
- Tone/trust: Word-of-mouth matters; posts with recognizable people/locations and prompt comment replies build credibility. Bilingual (English/Spanish) posts expand reach.
Notes on methodology
- County-level social stats aren’t directly published; figures are modeled from 2020–2024 Pew Research social-media adoption rates, rural vs. urban differentials, U.S. Census/ACS demographics for Bosque County, and platform ad-reach tools. Treat as directional ranges rather than exact counts.
Table of Contents
Other Counties in Texas
- Anderson
- Andrews
- Angelina
- Aransas
- Archer
- Armstrong
- Atascosa
- Austin
- Bailey
- Bandera
- Bastrop
- Baylor
- Bee
- Bell
- Bexar
- Blanco
- Borden
- Bowie
- Brazoria
- Brazos
- Brewster
- Briscoe
- Brooks
- Brown
- Burleson
- Burnet
- Caldwell
- Calhoun
- Callahan
- Cameron
- Camp
- Carson
- Cass
- Castro
- Chambers
- Cherokee
- Childress
- Clay
- Cochran
- Coke
- Coleman
- Collin
- Collingsworth
- Colorado
- Comal
- Comanche
- Concho
- Cooke
- Coryell
- Cottle
- Crane
- Crockett
- Crosby
- Culberson
- Dallam
- Dallas
- Dawson
- De Witt
- Deaf Smith
- Delta
- Denton
- Dickens
- Dimmit
- Donley
- Duval
- Eastland
- Ector
- Edwards
- El Paso
- Ellis
- Erath
- Falls
- Fannin
- Fayette
- Fisher
- Floyd
- Foard
- Fort Bend
- Franklin
- Freestone
- Frio
- Gaines
- Galveston
- Garza
- Gillespie
- Glasscock
- Goliad
- Gonzales
- Gray
- Grayson
- Gregg
- Grimes
- Guadalupe
- Hale
- Hall
- Hamilton
- Hansford
- Hardeman
- Hardin
- Harris
- Harrison
- Hartley
- Haskell
- Hays
- Hemphill
- Henderson
- Hidalgo
- Hill
- Hockley
- Hood
- Hopkins
- Houston
- Howard
- Hudspeth
- Hunt
- Hutchinson
- Irion
- Jack
- Jackson
- Jasper
- Jeff Davis
- Jefferson
- Jim Hogg
- Jim Wells
- Johnson
- Jones
- Karnes
- Kaufman
- Kendall
- Kenedy
- Kent
- Kerr
- Kimble
- King
- Kinney
- Kleberg
- Knox
- La Salle
- Lamar
- Lamb
- Lampasas
- Lavaca
- Lee
- Leon
- Liberty
- Limestone
- Lipscomb
- Live Oak
- Llano
- Loving
- Lubbock
- Lynn
- Madison
- Marion
- Martin
- Mason
- Matagorda
- Maverick
- Mcculloch
- Mclennan
- Mcmullen
- Medina
- Menard
- Midland
- Milam
- Mills
- Mitchell
- Montague
- Montgomery
- Moore
- Morris
- Motley
- Nacogdoches
- Navarro
- Newton
- Nolan
- Nueces
- Ochiltree
- Oldham
- Orange
- Palo Pinto
- Panola
- Parker
- Parmer
- Pecos
- Polk
- Potter
- Presidio
- Rains
- Randall
- Reagan
- Real
- Red River
- Reeves
- Refugio
- Roberts
- Robertson
- Rockwall
- Runnels
- Rusk
- Sabine
- San Augustine
- San Jacinto
- San Patricio
- San Saba
- Schleicher
- Scurry
- Shackelford
- Shelby
- Sherman
- Smith
- Somervell
- Starr
- Stephens
- Sterling
- Stonewall
- Sutton
- Swisher
- Tarrant
- Taylor
- Terrell
- Terry
- Throckmorton
- Titus
- Tom Green
- Travis
- Trinity
- Tyler
- Upshur
- Upton
- Uvalde
- Val Verde
- Van Zandt
- Victoria
- Walker
- Waller
- Ward
- Washington
- Webb
- Wharton
- Wheeler
- Wichita
- Wilbarger
- Willacy
- Williamson
- Wilson
- Winkler
- Wise
- Wood
- Yoakum
- Young
- Zapata
- Zavala