Butts County

Here are concise, current demographics for Butts County, Georgia (U.S. Census Bureau, 2018–2022 American Community Survey 5-year estimates unless noted):

Population

• Total population: ~26,800

Age

• Median age: ~39
• Under 18: ~21%
• 18 to 64: ~68%
• 65 and over: ~11%

Gender

• Male: ~57%
• Female: ~43% Note: The county’s correctional facilities increase the male share.

Race/ethnicity (shares of total population)

• White (non-Hispanic): ~60%
• Black/African American (non-Hispanic): ~32%
• Hispanic/Latino (any race): ~5%
• Two or more races (non-Hispanic): ~2%
• Asian: ~0.5%
• American Indian/Alaska Native and other: <1%

Households and housing

• Total households: ~8,900
• Average household size: ~2.7
• Family households: ~71% of households
  • Married-couple families: ~50% of households
• Households with children under 18: ~32%
• Owner-occupied: ~74% of occupied housing
• Renter-occupied: ~26% of occupied housing

Sources: U.S. Census Bureau, American Community Survey 2018–2022 5-year estimates; 2020 Census (for context).

Butts County, GA snapshot (estimates):

• Population: ~26,000; density ~130–140 people per sq. mile. County seat: Jackson; I‑75 corridor runs through the county.
• Email users: ~18,000–20,000 residents use email at least monthly (derived from adult share of population and typical U.S. adoption rates).
• Age pattern (usage rates):
  • Teens 13–17: ~70–80% use email (often for school).
  • 18–34: ~95%+
  • 35–54: ~90–95%
  • 55–64: ~85–90%
  • 65+: ~75–85%
• Gender split: roughly even male/female; email adoption is similar by gender, with minor differences by age cohort.
• Digital access trends:
  • Most households have internet; approximate home broadband subscription around 80% (in line with GA/rural U.S. averages), with a notable minority relying mainly on smartphones.
  • Mobile coverage is strong along I‑75 and in/near Jackson, Jenkinsburg, and Flovilla; service quality drops in some rural pockets.
  • Fiber is expanding via telco and electric-coop builds across central Georgia, improving speeds and reliability; legacy DSL and satellite persist in outlying areas.
  • Older and lower-income residents show lower adoption and more smartphone-only use, contributing to a local digital divide.

Notes: Figures are reasoned estimates using county population and state/national usage benchmarks.

Butts County, GA — mobile phone usage snapshot (focus: what differs from statewide)

User estimates (rounded, 2025)

• Population: roughly 26–28k; adults ~77–79%.
• Smartphone users: about 17–19k adults (assumes rural adoption ~84–88%, slightly below Georgia’s urban-weighted average).
• Households: ~9.5–10.5k. “Smartphone‑only” internet households estimated at 22–28% (vs Georgia ~18–21%), or roughly 2.2k–2.8k households relying mainly on mobile data.
• Prepaid share: higher than the state (estimated 35–45% of lines vs Georgia ~30–35%), reflecting price sensitivity and MVNO uptake (e.g., Cricket, Metro, Boost).

Demographic drivers and usage patterns

• Exurban–rural mix: Outside Jackson and the I‑75 corridor, users lean more on mobile data because fixed broadband options thin out; this raises smartphone‑only reliance above the state average.
• Income and education: Slightly lower median income and college attainment than Georgia overall correlate with longer device replacement cycles and greater prepaid/MVNO usage.
• Age profile: Similar median age to Georgia, but fewer dense student/young‑professional clusters than metro counties; this tempers ultra‑high data consumption seen in urban cores.
• Incarceration impact: The presence of a large state prison inflates the adult male population in official stats but does not translate to active mobile users. On a per‑resident basis, this can make county smartphone penetration appear lower than it is for non‑institutionalized residents.
• Race/ethnicity: More White/Black, smaller Hispanic/Asian shares than Georgia overall; language access and multicultural marketing are less determinative of plan/device mix than in metro ATL.

Digital infrastructure notes

• Coverage pattern: Strongest along I‑75 (exits around Jackson/GA‑16 and GA‑36). AT&T, Verizon, and T‑Mobile all show 5G on the corridor; away from the interstate many areas remain LTE‑first with spotty mid‑band 5G.
• Mid‑band 5G: Most consistent from T‑Mobile outside the corridor; Verizon C‑band and AT&T mid‑band are most reliable along I‑75 and in/near Jackson.
• Dead/weak zones: Low‑lying and wooded areas (e.g., around Indian Springs State Park, lake/river corridors, and parts of the county’s south/east) still see weaker indoor signal compared with Georgia’s metro counties.
• Backhaul/fiber: Fiber has expanded along I‑75 and into some residential pockets; rural stretches still rely on microwave backhaul at certain sites, which can constrain capacity during peaks.
• Fixed broadband context: Cable/fiber availability drops quickly outside town centers; recent electric‑co‑op and small‑provider builds are improving things but lag metro Georgia. This keeps mobile data as a primary or fallback connection for a larger share of households.
• Public safety: FirstNet/AT&T coverage is strong on the interstate and in Jackson; storm‑hardening and generator‑backed sites improved after recent severe‑weather events, but redundancy remains thinner than in metro ATL.

How Butts County differs from Georgia overall

• Higher reliance on mobile for home internet (smartphone‑only households notably above the state share).
• Higher prepaid/MVNO penetration and price‑sensitive plan selection.
• More uneven 5G experience: robust on the highway/near town, LTE‑heavy elsewhere; metro Georgia sees denser mid‑band 5G.
• Infrastructure density is lower: fewer macro sites per square mile and less small‑cell presence than state urban areas.
• Official per‑capita mobile metrics can be skewed downward by the incarcerated population; household‑level metrics better reflect actual usage.

Method notes

• Estimates synthesize Census/ACS county demographics, rural vs urban smartphone adoption patterns (Pew and industry benchmarks), FCC broadband availability trends, and carrier coverage norms in exurban Georgia. Figures are expressed as ranges to reflect uncertainty at the county level.

Below is a concise, best-available snapshot for Butts County, GA. County-specific platform stats aren’t directly published, so figures are estimates modeled from Pew Research Center U.S./Georgia patterns and local demographics.

County snapshot

• Population: ≈26–27k residents; ≈20–21k age 18+
• Estimated social media users: ≈17–20k total (roughly 78–85% of adults; most teens 13–17 also active)

Most-used platforms (share of local social media users; overlapping use)

• YouTube: 75–85%
• Facebook: 65–75%
• Instagram: 35–45%
• TikTok: 30–40%
• Snapchat: 20–30% (concentrated under 25)
• Pinterest: 20–25% (female-skew)
• X (Twitter): 10–15%
• LinkedIn: 10–15% (commuters/professionals)
• Reddit: 10–15% (low local content)
• Nextdoor: 5–10% (patchy coverage outside neighborhoods)

Age mix and usage patterns

• Teens (13–17): Near-universal use; heavy on TikTok/Snapchat/YouTube; light on Facebook except for school/team info.
• 18–24: Very active; TikTok/Instagram/YouTube lead; Snapchat for messaging; Facebook mainly for events/groups.
• 25–44: Broadest multi-platform use; Facebook (Groups/Marketplace), Instagram, YouTube; rising TikTok/Reels.
• 45–64: Facebook and YouTube dominate; Instagram secondary; some Pinterest.
• 65+: Predominantly Facebook (local news, churches) and YouTube.

Gender breakdown (estimated among active local users)

• Female: ~52–56% (more likely on Facebook, Instagram, Pinterest, TikTok)
• Male: ~44–48% (more likely on YouTube, Reddit, X) Note: The county’s male share is inflated by a state prison population, which generally isn’t active on social; actual active-user mix skews slightly female.

Behavioral trends to know

• Facebook is the local hub: community news, school updates, churches, lost-and-found pets, civic issues, and especially buy/sell/trade and Marketplace.
• Video-first consumption is surging: short vertical video (FB/IG Reels, TikTok) outperforms static posts; local sports highlights, event recaps, “what’s happening this weekend,” and weather updates do well.
• Real-time and practical content wins: storm alerts, road incidents on I-75, school closings, high school sports, and local government/sheriff posts drive spikes.
• Community groups over brand pages: residents follow Groups and personalities more than formal pages; event posts and polls get strong engagement.
• Shopping and services discovery: Facebook/Instagram for local businesses, specials, and contractors; DMs/Messenger for inquiries. Pinterest influences home/outdoor projects among women 25–54.
• Messaging: Facebook Messenger is primary; Snapchat among younger users; WhatsApp usage present but modest.
• Timing: Engagement typically peaks 6–8 a.m., lunch (12–1 p.m.), and 7–10 p.m.; weekends (Sat morning, Sun evening) are strong for local interest posts.

Method note

• Figures are estimates derived from recent Pew U.S. platform adoption rates, adjusted for an exurban/rural Georgia county age mix. For precision, pair this with a quick local poll (e.g., boosted Facebook survey) to validate platform split and posting times.