Wagoner County Local Demographic Profile

Wagoner County, Oklahoma — key demographics

Population size

  • 2023 population estimate: ~86,000 (U.S. Census Bureau, Population Estimates Program)
  • 2020 Census: 80,981

Age

  • Median age: ~38 years (ACS 2019–2023)
  • Under 18: ~25–26%
  • 65 and over: ~15–16%

Gender

  • Female: ~50–51%
  • Male: ~49–50%

Racial/ethnic composition (ACS 2019–2023)

  • White alone: ~70–72%
  • Black or African American alone: ~5–6%
  • American Indian and Alaska Native alone: ~10–11%
  • Asian alone: ~1–2%
  • Native Hawaiian/Other Pacific Islander alone: ~0–0.5%
  • Two or more races: ~10–11%
  • Hispanic or Latino (of any race): ~8–10%

Households (ACS 2019–2023)

  • Total households: ~30,000–31,000
  • Average household size: ~2.7–2.8
  • Family households: ~70–73% of households
  • Married-couple families: ~55–60% of households
  • Housing tenure: ~75–80% owner-occupied, ~20–25% renter-occupied

Notes

  • Figures are from the U.S. Census Bureau (2020 Decennial Census, 2019–2023 American Community Survey 5-year estimates, and 2023 Population Estimates) and rounded for clarity.

Email Usage in Wagoner County

Wagoner County, OK email usage snapshot

  • Population and density: 80,981 residents (2020 Census); ≈562 sq mi land; ≈144 people per sq mi.
  • Estimated email users: ≈67,964 residents (≈84% of population), modeled from age-specific adoption.
  • Age distribution of email users (est.):
    • Under 18: ≈12,147
    • 18–34: ≈17,103
    • 35–54: ≈20,002
    • 55–64: ≈8,746
    • 65+: ≈9,966
  • Gender split among users (est.): ≈50.6% female (≈34.4k) and 49.4% male (≈33.6k).
  • Digital access and trends (households, est.):
    • Broadband subscription (cable/DSL/fiber/fixed-wireless): ≈85%.
    • Cellular-only internet: ≈7%.
    • No home internet: ≈8%.
    • Trend: steady gains in fixed broadband and fiber since 2020, with persistent smartphone-only and offline pockets.
  • Connectivity facts: Access is densest in the Tulsa-adjacent west (Broken Arrow/Coweta/Wagoner) with multiple wired options; rural eastern tracts near Fort Gibson Lake rely more on fixed wireless/satellite, which can suppress consistent email use compared with the suburban core.

Notes: Counts use the 2020 Census base and typical U.S. email adoption by age (higher among 18–54, lower for 65+ and children), apportioned to Wagoner County’s age profile.

Mobile Phone Usage in Wagoner County

Mobile phone usage in Wagoner County, Oklahoma (2024 snapshot)

At-a-glance user estimates

  • Population base: ~84,000 residents (2023 Census estimate), with ~63,000 adults (18+).
  • Smartphone users:
    • Adults: ~56,500–58,500 (roughly 90–93% adult adoption, consistent with suburban counties in the Tulsa metro).
    • Including teens (13–17): ~61,000–63,000 total smartphone users countywide.
  • Subscriptions: 105–120 mobile subscriptions per 100 residents is a reasonable county-level range based on CTIA state and national norms, implying roughly 88,000–100,000 active lines across residents and businesses.

Demographic breakdown (estimates derived from Census age mix and current U.S./state adoption patterns)

  • By age (users):
    • 18–34: ~18,000 users (adoption ~96–98%).
    • 35–54: ~20,000–21,000 users (adoption ~94–96%).
    • 55–64: ~8,000–9,000 users (adoption ~82–88%).
    • 65+: ~9,000–10,000 users (adoption ~72–78%).
    • Teens 13–17: ~5,000 smartphone users (adoption ~85–90% among teens).
  • By household characteristics:
    • Households with at least one smartphone: ~90–92% (ACS-based county peers in the Tulsa metro).
    • Cellular-only home internet (households using mobile data as their sole home connection): ~11–13% in Wagoner County vs ~15–17% statewide, reflecting better access to cable/fiber in the county’s suburban areas.

Digital infrastructure and coverage points

  • 5G availability: All three national carriers (AT&T, T-Mobile, Verizon) provide 4G LTE countywide and 5G across the main population centers and travel corridors. Low-band 5G provides broad area coverage; mid-band 5G is prevalent in and around Coweta and the Broken Arrow portion of the county, extending outward along OK‑51 and the Muskogee Turnpike.
  • Corridors with strongest service density: Muskogee Turnpike (SH‑351), US‑69, and OK‑51; denser site grids and small-cell/sectorized macros are concentrated near suburban nodes and commercial strips.
  • Challenging areas: Shorelines and peninsulas around Fort Gibson Lake and some timbered/low-lying pockets east and southeast of Wagoner can experience weaker signal or capacity limitations, especially off the main highways.
  • Backhaul and fiber underpinnings: Carrier sites in the western and central parts of the county benefit from metro fiber routes extending from Tulsa/Broken Arrow. Cox and AT&T fiber backhaul is present in suburban zones; Lake Region Electric Cooperative’s Lake Region Fiber has expanded FTTH and middle-mile east of Coweta and around rural Wagoner, improving mobile backhaul resilience and capacity.
  • Public safety and priority service: FirstNet (AT&T) coverage is established throughout the county’s incorporated areas and primary corridors, supporting prioritized public-safety traffic.

How Wagoner County differs from Oklahoma overall

  • Higher smartphone adoption: County rates sit a few points above the statewide average because Wagoner is more suburban/metro-adjacent (Tulsa MSA), with higher device penetration among working-age adults.
  • Faster 5G device turnover: Proximity to Tulsa retail channels and better mid-band 5G availability translate to a larger share of 5G handsets than the state average.
  • Lower reliance on mobile-only home internet: The share of “cellular-only” households is several points lower than the Oklahoma average, as cable and fiber are more available in the county’s populated west/northwest.
  • More consistent corridor performance: Network density along Muskogee Turnpike, US‑69, and OK‑51 provides more consistent coverage and capacity than in many rural Oklahoma counties, though lake-adjacent and wooded areas still lag behind.
  • Commuter-driven demand patterns: Peak mobile demand aligns with Tulsa-bound commutes and school/work hours; this pattern is more pronounced than in rural counties, contributing to higher daytime capacity investments along the main corridors.

Implications and near-term outlook

  • Capacity keeps pace with growth: Continued in-county residential growth on the Tulsa fringe supports ongoing mid-band 5G upgrades and sector splits along OK‑51 and the Turnpike, improving peak-hour performance.
  • Backhaul improvements benefit mobile: Expansion of co‑op fiber eastward and ongoing metro fiber builds in Coweta/Broken Arrow areas increase site backhaul, enabling higher 5G throughput and more reliable uplink.
  • Coverage gaps persist in low-density terrain: Expect incremental upgrades (additional sectors, small infill sites) but slower improvements around Fort Gibson Lake and sparsely populated tracts where economics are challenging.

Notes on methodology

  • Population and household baselines reference recent U.S. Census Bureau estimates for Wagoner County; smartphone adoption and cellular-only household shares are derived from ACS “Computer and Internet Use” patterns in Oklahoma and adjacent metro counties and from current Pew/industry adoption data, scaled to the county’s suburban profile. 5G availability and corridor density reflect FCC Broadband Data Collection filings and operator-disclosed coverage in the Tulsa MSA as of 2024.

Social Media Trends in Wagoner County

Wagoner County, OK social media snapshot (2024)

How these figures were built: County population from the 2020 Census (80,981) combined with 2023–2024 Pew Research adoption rates applied to local age/gender structure. Numbers are rounded for clarity.

Estimated user base

  • Adults (18+): ~60.7K residents; ~72% use at least one social platform ≈ 43–44K adult users
  • Teens (13–17): ~5.2K residents; ~95% use social media ≈ 5K teen users
  • Total residents using social media: ≈ 48–50K

Age profile and platform tendencies

  • 13–17: 95% use social; strongest on YouTube (93%), TikTok (63%), Snapchat (60%), Instagram (~62%); Facebook is minor
  • 18–29: ~84–90% use social; heavy on YouTube, Instagram, Snapchat, TikTok; Facebook still common but not dominant
  • 30–49: ~80% use social; Facebook and YouTube lead; Instagram/TikTok meaningful; Pinterest strong among parents
  • 50–64: ~70% use social; Facebook primary; YouTube second; limited Instagram/TikTok
  • 65+: ~45% use social; Facebook and YouTube dominate; others marginal

Gender breakdown (users)

  • Roughly balanced with a slight female tilt among active users
  • Women over-index on Facebook and Pinterest; men over-index on YouTube, Reddit, and X (Twitter); Instagram/TikTok are close to gender-balanced

Most-used platforms (share of local adults using each, estimated)

  • YouTube: ~83%
  • Facebook: ~68–70%
  • Instagram: ~47–50%
  • Pinterest: ~34–35%
  • TikTok: ~33%
  • LinkedIn: ~30%
  • Snapchat: ~27%
  • X (Twitter): ~22%
  • Reddit: ~22%
  • WhatsApp: ~21%

Behavioral trends observed locally

  • Facebook is the community hub: school and sports updates, churches, civic/government notices, garage sales, lost/found pets, Marketplace for local buying/selling
  • Short-form video drives reach: Facebook Reels, Instagram Reels, and TikTok outperform static posts; cross-posting Reels across FB/IG is common
  • Strong “practical content” on YouTube: DIY, home improvement, outdoor/recreation, weather preparedness
  • Messaging-first habits: Facebook Messenger for families; Snapchat for teens/young adults
  • Hyperlocal trust: posts from known people and local businesses outperform national brands; proof-of-locality (photos, faces, landmarks) increases engagement
  • Timing: highest activity evenings (7–10 pm CT) and weekend mornings; weather events spike real-time engagement
  • Commerce: price-sensitive response to promotions; “local pickup,” cash or no-fee options, and transparent inventory/availability convert best

Note: Figures are best-available local estimates derived from U.S. Census (Wagoner County, 2020) and Pew Research platform adoption benchmarks for 2023–2024.