Auglaize County Local Demographic Profile

Here are key demographics for Auglaize County, Ohio.

Population

  • Total: 46,422 (2020 Census)
  • 2023 estimate: ~46,700 (Census Bureau Population Estimates)

Age

  • Median age: ~41 years (ACS 2019–2023)
  • Under 18: ~23%
  • 65 and over: ~19%

Gender

  • Female: ~50%
  • Male: ~50%

Race and ethnicity (ACS 2019–2023; Hispanic is an ethnicity, can be any race)

  • White alone: ~95%
  • Black or African American alone: ~1%
  • Asian alone: ~1%
  • American Indian/Alaska Native: ~0–0.5%
  • Two or more races: ~3%
  • Hispanic or Latino (any race): ~2–3%

Households (ACS 2019–2023)

  • Total households: ~18,300
  • Average household size: ~2.5 persons
  • Family households: ~70% of households

Sources: U.S. Census Bureau, 2020 Decennial Census; American Community Survey 2019–2023 5-year estimates; Population Estimates Program (Vintage 2023).

Email Usage in Auglaize County

Auglaize County, OH snapshot (estimates modeled from recent ACS/Pew patterns and county population ≈46,000; density ≈110–120 people/sq. mi.):

Estimated email users: 33,000–37,000 residents use email at least monthly.

Age distribution of email users:

  • Teens (13–17): ~5–8%
  • 18–34: ~25–28%
  • 35–64: ~48–52%
  • 65+: ~18–22% Email adoption is near-universal among 18–64, lower but high among seniors.

Gender split: Roughly even (~49–51% either way).

Digital access trends:

  • Household broadband subscription: ~85–88% and slowly rising.
  • Smartphone ownership: 85%+; about 15–20% of households are smartphone‑only for internet.
  • In‑town wired options (cable/fiber) are common in Wapakoneta, St. Marys, New Bremen/Minster; rural areas use more fixed wireless or satellite, with more variable speeds.
  • 5G service is present along major corridors (I‑75, US‑33); libraries and schools provide public Wi‑Fi that supplements home access.

Local connectivity context:

  • Moderately rural county with small cities; most populated areas have multiple wired options, while farm/low‑density tracts face higher costs and fewer choices—contributing to the small share of non‑email users.

Mobile Phone Usage in Auglaize County

Summary: Mobile phone usage in Auglaize County, Ohio

Fast takeaways versus Ohio overall

  • Overall smartphone adoption is high but skews slightly lower among seniors; younger and working-age adoption is on par with the state.
  • Household dependence on “smartphone-only” internet is lower than the Ohio average, but use of fixed wireless access (FWA) from mobile carriers as home internet is somewhat higher than the state, reflecting a rural fringe with solid 5G but not universal fiber/cable.
  • Coverage and performance are strong along the I‑75 and US‑33 corridors and in towns; patchier pockets persist in low‑density areas west and south of Wapakoneta and around the Grand Lake St. Marys fringe.

User estimates

  • Population baseline: roughly 46–47k residents; about 36–37k adults.
  • Estimated mobile phone users (all ages): 35k–42k residents carry a mobile phone.
  • Estimated smartphone users (adults): 31k–34k adults (about 85–90% of adults).
  • Wireless‑only households (no landline): roughly 68–73% of households, close to—but a bit below—Ohio’s statewide share (~70–75%).
  • Households using carrier FWA (Verizon/T‑Mobile/AT&T) as primary home internet: approximately 10–15% (a bit above Ohio’s average of ~8–12%).
  • Households that are “smartphone‑only” for home internet: approximately 8–12% (slightly below Ohio’s ~12–15%), thanks to good cable/fiber in towns and higher household incomes reducing the need to rely solely on a phone plan.

Demographic breakdown (directional)

  • Age
    • 18–34: smartphone adoption ~95%+ (in line with Ohio).
    • 35–64: ~90%+ (in line with Ohio).
    • 65+: ~65–75% (slightly lower than Ohio’s senior average), reflecting an older age profile in rural townships.
  • Income and employment
    • Manufacturing and professional employment clusters in Wapakoneta, St. Marys, Minster/New Bremen area correlate with higher device quality, more unlimited plans, and more employer‑provided phones than typical rural counties.
    • Lower‑income and more remote households show above‑average use of FWA or data‑capped mobile plans compared with urban Ohio counties.
  • Households with children
    • Teen smartphone adoption is high (near statewide levels), but home internet is more likely a mix of cable/fiber in towns and FWA in outlying areas compared with urban Ohio counties.

Digital infrastructure and coverage

  • Macro coverage
    • 4G LTE is effectively countywide; 5G mid‑band coverage is strong along I‑75, US‑33, and in population centers. Coverage can soften in sparsely populated western and southern tracts.
  • Capacity hot spots
    • I‑75 and industrial corridors see peak‑hour load; seasonal traffic around Grand Lake St. Marys can strain cells on busy weekends.
  • Backhaul and wired alternatives
    • Towns have robust cable and pockets of fiber from regional providers, which keeps smartphone‑only reliance lower than the state average.
    • Rural fringes without universal cable/fiber have leaned into 5G FWA during the last 2–3 years, lifting mobile network utilization vs. wired.
  • Public safety and reliability
    • Tornado/thunderstorm events and winter ice can expose single‑thread backhaul segments in rural areas; towns have better redundancy.

Trends that differ from state-level

  • Slightly lower senior smartphone adoption than Ohio average, but comparable or better adoption among working‑age adults.
  • Lower share of smartphone‑only home internet than statewide, due to decent in‑town wired options and higher median incomes.
  • Higher uptake of carrier FWA than statewide, driven by rural last‑mile gaps but solid 5G signal quality on major corridors.
  • Daytime network demand concentrates along I‑75/US‑33 and at manufacturing sites more than in many Ohio counties, shaping capacity needs.

Notes on method and confidence

  • Estimates triangulate recent national/state adoption benchmarks (e.g., Pew, ACS) with county demographics and known rural/urban infrastructure patterns. Ranges are provided where precise, current county‑level measurements are not publicly standardized. For planning or investment decisions, validate with the latest ACS tables for device and internet subscription, FCC mobile/FWA availability maps, and carrier performance data.

Social Media Trends in Auglaize County

Below is a concise, data-driven snapshot of social media usage in Auglaize County, Ohio. Figures are estimates derived by applying recent U.S. averages (Pew Research Center, 2024; DataReportal, 2024) to local population totals (U.S. Census), so treat them as directional, not exact.

Population and user base

  • Population: about 47,000 (2020–2023).
  • Adults (18+): roughly 36,000.
  • Estimated social media users (13+): 30,000–35,000 (about 70–75% of total population).
  • Adult social media users: roughly 26,000–29,000 (about 72–80% of adults use at least one platform).

Most-used platforms (estimated share of county adults; counts approximate)

  • YouTube: 80–85% (≈29,000–31,000 adults)
  • Facebook: 65–70% (≈23,000–25,000)
  • Instagram: 45–50% (≈16,000–18,000)
  • TikTok: 30–35% (≈11,000–13,000)
  • Pinterest: 33–38% (≈12,000–14,000)
  • Snapchat: 25–30% (≈9,000–11,000)
  • LinkedIn: 25–30% (≈9,000–11,000)
  • WhatsApp: 25–30% (≈9,000–11,000)
  • X (Twitter): 20–23% (≈7,000–8,000)
  • Reddit: 20–22% (≈7,000–8,000)
  • Nextdoor: 15–20% (≈5,000–7,000; often lower in rural areas)

Age breakdown (approximate adoption of at least one social platform)

  • 13–17: 85–95% use social; heaviest on Snapchat and TikTok, then Instagram; Facebook minimal.
  • 18–29: ~90%+; Instagram, YouTube, TikTok dominant; Snapchat strong; Facebook secondary.
  • 30–49: ~80–85%; Facebook and YouTube lead; Instagram growing; TikTok moderate.
  • 50–64: ~70–80%; Facebook and YouTube dominate; Pinterest moderate; Instagram light.
  • 65+: ~45–55%; Facebook and YouTube primarily; limited use of other platforms.

Gender breakdown

  • Overall user base mirrors local population: roughly 51% women, 49% men.
  • Platform skews (national patterns likely reflected locally):
    • More women: Facebook, Instagram, Pinterest (Pinterest especially female-skewed), Snapchat.
    • More men: YouTube, Reddit, X (Twitter), LinkedIn.
    • WhatsApp usage fairly balanced.

Behavioral trends (local context)

  • Community-first on Facebook: High engagement with local groups (schools, churches, youth sports, civic alerts, festivals), Facebook Events, and Marketplace (vehicles, tools, farm/yard equipment).
  • Video-forward consumption: Short-form Reels/TikTok for restaurants, boutiques, and events in Wapakoneta, St. Marys, Minster, New Bremen; YouTube for how-tos, church services, and government meetings.
  • Teens and young adults: Snapchat as primary messaging; TikTok/IG Reels for entertainment and sports highlights; cross-posting between TikTok and Instagram is common.
  • Shopping and discovery: Facebook/Instagram for local business discovery; Pinterest for home, crafts, and seasonal planning; many SMBs rely on boosted posts (geo-targeted ~10–20 miles around towns).
  • Professional niche: LinkedIn use tied to the region’s manufacturing/engineering base (e.g., New Bremen/Minster area), healthcare, and local government—more browsing/networking than posting.
  • Timing: Engagement typically peaks early morning, lunch, and evenings; weekends see spikes for events, sports, and church/community updates.

Notes on method and sources

  • Method: Applied national platform adoption rates and age/gender patterns (Pew Research Center Social Media Fact Sheet, 2024; DataReportal Digital 2024) to Auglaize County’s population (U.S. Census/ACS). Rural/small-town behavior suggests Facebook and YouTube over-index relative to trendier platforms.
  • Treat all figures as estimates; precise county-level platform counts are not publicly reported.