Iberville County

Note: Louisiana uses parishes, not counties. The area you’re referring to is Iberville Parish, LA.

Population

• Total: 30,241 (2020 Census)
• 2023 estimate: ~30,300 (U.S. Census Bureau, Population Estimates Program)

Age

• Median age: ~38 years (ACS 2019–2023)
• Under 5: ~5.7%
• Under 18: ~23%
• 65 and over: ~16%

Sex

• Female: ~47–48% (ACS 2019–2023)

Race and ethnicity (ACS 2019–2023)

• Black or African American alone: ~50%
• White alone: ~46–47%
• Hispanic or Latino (any race): ~3%
• Two or more races: ~2%
• Asian alone: ~0.6–0.8%
• American Indian and Alaska Native alone: ~0.3%
• Native Hawaiian and Other Pacific Islander alone: ~0.0%

Households (ACS 2019–2023)

• Number of households: ~10.6–10.8k
• Persons per household (avg): ~2.6
• Family households: ~67%
• Average family size: ~3.2

Insights

• Population is stable to slightly declining since 2020.
• Racial composition is roughly half Black and just under half White, with small Hispanic and multiracial shares.
• Household size is near Louisiana’s average; age structure skews modestly older than the state overall.

Sources: U.S. Census Bureau, 2020 Decennial Census; 2019–2023 American Community Survey 5-year estimates; Population Estimates Program (2023).

Iberville Parish, LA (2020 pop. 30,241; land area ~620 sq mi; density ~49 people/sq mi)

Estimated email users

• ~21,800 adult users (est.), derived from parish age structure and U.S. email adoption rates by age.

Age distribution of email users (share of users; est.)

• 18–29: ~21%
• 30–49: ~35%
• 50–64: ~27%
• 65+: ~17%

Gender split (est.)

• ~51% female, ~49% male, mirroring the parish population; email usage is effectively equal by gender.

Digital access and trends

• Household broadband subscription: ~82–84% (ACS-based estimate), with most remaining homes relying on mobile-only access.
• Internet access of any kind: ~90% of households (est.), consistent with Louisiana ACS trends.
• Connectivity is strongest along the Baton Rouge/I-10 and River Road industrial corridor (St. Gabriel, Plaquemine) with cable/fiber widely available; service gaps persist in more rural western and southern tracts.
• Statewide speed and availability gains (BEAD-funded builds and provider upgrades) are reducing unserved areas; local uptake continues to rise as fiber expands.

Key insight: With relatively low population density but proximity to the Baton Rouge metro, Iberville combines strong corridor connectivity with rural pockets that moderate overall subscription rates, yielding high but not universal email adoption.

Mobile phone usage in Iberville Parish, Louisiana (2024 snapshot)

Terminology note: Louisiana uses parishes rather than counties. The figures below refer to Iberville Parish.

User estimates and adoption

• Adult smartphone adoption: high and broadly in line with urban-adjacent parishes, estimated around the upper 80s to low 90s percent range; slightly above the Louisiana statewide average.
• Mobile-dependent internet use: meaning people who primarily access the internet via a smartphone, is meaningfully higher than the state average. Smartphone-only households are estimated in the low double-digits (roughly 10–13% of households), versus a slightly lower statewide share.
• Households with a cellular data plan: approximately the upper 60s to low 70s percent of households, a hair above the statewide rate, reflecting heavier reliance on mobile data where fixed broadband is limited.
• Households with no internet subscription: still elevated versus metro Louisiana, on the order of the high teens percent, slightly above the statewide figure, indicating continued access gaps that mobile service partially fills.

Demographic breakdown and patterns

• Age: Near-universal adoption among 18–34; adoption among 65+ lags but has risen markedly since 2020. The share of 65+ residents who are smartphone-only (i.e., no fixed broadband) is higher than the statewide senior average, indicating stronger dependence on mobile plans among older adults.
• Income: Lower-income households (especially under $35,000) show a higher smartphone-only rate than the state overall. This is consistent with the parish’s income mix and the cost of fixed broadband relative to mobile plans.
• Race/ethnicity: Black residents comprise a sizable share of the parish and show above-average smartphone dependence relative to white residents—more pronounced than the statewide gap—mirroring national patterns where mobile is a primary connection for many households of color.
• Education: Residents without a college degree are more likely to rely on a smartphone as their main internet connection than the state average, reflecting both affordability and availability dynamics.

Digital infrastructure and coverage

• Macro coverage: LTE and 5G coverage are strong along the Mississippi River corridor (Plaquemine, St. Gabriel, Addis) and the I‑10/LA‑1 corridors. Coverage degrades toward the parish’s western wetlands and sparsely populated areas, with more dead zones than the statewide average.
• 5G footprint: Mid-band 5G from major carriers (AT&T, Verizon, T‑Mobile) reaches population centers and the Baton Rouge–adjacent northeast of the parish. Western and swamp-adjacent tracts are more likely to have LTE-only or weaker service. This urban-adjacent/remote split is sharper than at the state level.
• Capacity and speeds: In town centers, mid-band 5G typically delivers robust performance suitable for video, telehealth, and work-from-home. In rural tracts, performance drops to LTE with lower median speeds and higher variability, contributing to higher mobile-only reliance for everyday tasks rather than sustained home broadband replacement.
• Fixed broadband interplay: Fiber and cable availability is patchier than in metro parishes; DSL and legacy cable linger in several neighborhoods. As a result, uptake of fixed-wireless home internet (from mobile carriers) is higher than the statewide average in eligible census blocks.
• Industrial networks: The parish’s petrochemical and industrial corridor supports above-average deployment of private cellular (e.g., CBRS/private LTE) and high-capacity backhaul around plants and ports—an infrastructure feature less common statewide outside the river corridor.
• Public access points: Libraries, schools, and municipal buildings provide important Wi‑Fi access in Plaquemine and St. Gabriel. Utilization of these anchors for connectivity (device charging, subsidized hotspots) runs higher than the statewide norm for similarly sized parishes.

Trends that differ from the Louisiana state profile

• Greater smartphone dependence: A higher share of households rely primarily on smartphones for internet access than the statewide average, driven by patchy fixed broadband and affordability constraints.
• Stronger urban–rural split: Coverage and performance vary more sharply within the parish than across Louisiana overall—excellent near highways and the river, weak in western and wetland areas.
• Higher uptake of fixed‑wireless as a substitute: Eligibility and adoption of carrier fixed‑wireless home internet are higher than the statewide average, as residents use mobile networks to backfill limited wired options.
• Demographic concentration of mobile‑only users: The smartphone-only pattern is more concentrated among lower-income and Black households than in the state overall, amplifying digital equity concerns locally.
• Business/industry skew: Private cellular and hardened backhaul around industrial facilities are more prevalent than the Louisiana norm, creating pockets of exceptional connectivity for enterprise use that do not translate evenly to surrounding residential neighborhoods.

Bottom-line insights

• Mobile networks are the primary bridge over fixed-broadband gaps in Iberville, with dependence higher than the state average and most acute among lower-income, senior, and Black residents.
• Investment that extends mid-band 5G and fixed broadband deeper into the western and low-density tracts would most quickly reduce the parish’s mobile-only reliance.
• Short term, expanding fixed‑wireless eligibility, device assistance, and anchor-institution Wi‑Fi coverage will deliver outsized benefits compared with statewide averages because of Iberville’s sharper infrastructure divide.

Iberville Parish (LA) social media snapshot (modeled 2024–2025)

Overview

• Overall adoption: Approximately 7 in 10 adults use at least one social media platform, in line with U.S. norms.
• Usage frequency: Daily use is concentrated on Facebook, YouTube, Instagram, and TikTok; older adults skew to Facebook/YouTube, under-35s to Instagram/TikTok/Snapchat.

Most-used platforms among adults (share of adults who use each platform; U.S. benchmarks applied locally)

• YouTube: ~83%
• Facebook: ~68%
• Instagram: ~47%
• Pinterest: ~35% (female-skewed)
• LinkedIn: ~30%
• Snapchat: ~30% (younger-skewed)
• WhatsApp: ~29%
• TikTok: ~33% (younger-skewed)
• X/Twitter: ~22%
• Reddit: ~22%
• Nextdoor: ~19% (lower in rural/semirural areas; Facebook Groups often substitute)

Age patterns

• 18–29: Very high on YouTube; Instagram, Snapchat, and TikTok dominate day-to-day use; Facebook is secondary.
• 30–49: Heavy on YouTube and Facebook; meaningful Instagram and growing TikTok use; Snapchat present but tapering with age.
• 50–64: Facebook and YouTube are primary; Instagram modest; TikTok adoption emerging but limited.
• 65+: Facebook first, YouTube second; minimal Instagram/TikTok.

Gender breakdown

• Overall social media user base is roughly balanced (reflecting the local adult population).
• Platform skews: Women higher on Facebook, Instagram, Pinterest, and TikTok; men higher on YouTube, Reddit, and X/Twitter.

Behavioral trends in Iberville

• Community-centric use: Facebook Groups function as the digital town square for parish news, schools, churches, high school sports, and emergency updates (storms, flooding). Marketplace activity is robust for local buying/selling.
• Video-first consumption: YouTube is the default for long-form and how-to content; short-form video via TikTok and Instagram Reels continues to rise, especially among under-35s.
• Messaging and DMs: Facebook Messenger is widely used for coordinating family and community events; WhatsApp is present but secondary.
• Local discovery: Events, restaurants, contractors, and civic info are found via Facebook Pages/Groups and Instagram; user reviews and word-of-mouth in Groups matter more than formal websites.
• Posting vs lurking: A minority of residents post frequently; the majority primarily consume content, react, and share into Groups.
• Cross-posting: Small businesses and organizations commonly cross-post Facebook and Instagram; short-form video repurposed across TikTok/Reels.

Notes on methodology

• Parish-level platform statistics are not directly published. Figures above reflect the best-available national adult usage rates from reputable surveys (e.g., Pew Research Center, 2023–2024) applied to Iberville Parish, with adjustments for rural/semirural usage patterns common in Louisiana. Percentages are intended as practical estimates for planning rather than official counts.