Fulton County Local Demographic Profile

Here are key demographics for Fulton County, New York (latest U.S. Census Bureau data; figures rounded):

Population

  • Total population: 53,324 (2020 Census)
  • 2023 estimate: ~53.5k (Census Vintage 2023)

Age

  • Median age: ~44 years
  • Under 18: ~20%
  • 65 and over: ~22%

Sex

  • Female: ~50.5%
  • Male: ~49.5%

Race and ethnicity (ACS 2019–2023)

  • White alone: ~91%
  • Black or African American alone: ~3%
  • Asian alone: ~1%
  • American Indian/Alaska Native alone: ~0.4%
  • Two or more races: ~4%
  • Hispanic or Latino (of any race): ~4–5%
  • White alone, not Hispanic: ~87%

Households (ACS 2019–2023)

  • Total households: ~22,000
  • Average household size: ~2.33
  • Family households: ~62% of households (married-couple ~44%)
  • Households with children under 18: ~26–28%
  • One-person households: ~31%
  • Owner-occupied housing rate: ~72%

Sources: U.S. Census Bureau, 2020 Decennial Census; 2019–2023 American Community Survey 5-year estimates (e.g., DP05, DP02); Population Estimates Program (Vintage 2023).

Email Usage in Fulton County

Here’s a best-available estimate for Fulton County, NY (pop. ~53k):

  • Estimated email users: 38k–45k residents (roughly 70–85% of the population), based on U.S. internet/email adoption benchmarks applied to local connectivity.
  • Age distribution (share of each group using email):
    • 13–17: ~60–75%
    • 18–29: ~95%+
    • 30–49: ~95%
    • 50–64: ~88–93%
    • 65+: ~70–85%
  • Gender split among email users: roughly even, tracking population (≈51% female, 49% male), with negligible usage gap by gender.
  • Digital access trends:
    • Home broadband subscription likely ~75–85% of households; an additional 10–15% are smartphone‑only users.
    • Public libraries and schools augment access via Wi‑Fi and devices.
    • Most populated corridors (Gloversville–Johnstown/NY‑30A) have denser fixed broadband and 4G/5G coverage; outlying hamlets see more reliance on fixed‑wireless, mobile, or satellite.
  • Local density/connectivity context:
    • Population density ≈100 people/sq. mi. (well below the NYS average), contributing to patchier last‑mile infrastructure in rural areas.
    • Ongoing NYS and federal broadband programs are targeting remaining unserved/underserved pockets.

Notes: Figures are synthesized from Census/ACS, Pew, and FCC patterns for similar rural counties; treat as directional estimates.

Mobile Phone Usage in Fulton County

Mobile phone usage in Fulton County, NY — 2024–2025 snapshot

At-a-glance user estimates

  • Population base: roughly 53,000 residents; about 41,000 are adults (18+).
  • Active mobile users: approximately 40,000–43,000 unique users countywide.
  • Smartphone users: about 35,000–38,000 (roughly 78–84% of adults plus most teens).
  • Wireless-only (no landline) households: estimated 55–65% in Fulton County, below New York State’s average (roughly 70–75%).
  • Households with mobile broadband (a cellular data plan): about 65–70% in Fulton County vs. roughly 75–80% statewide.
  • Smartphone-only internet households (rely on cellular, no home wireline broadband): estimated 18–22% in Fulton County, higher than the NYS average (about 12–14%).

Demographic patterns

  • Age
    • 18–34: smartphone adoption near universal (≈90–95%), similar to statewide.
    • 35–64: high adoption (≈85–90%) but slightly below NYS due to cost sensitivities.
    • 65+: markedly lower adoption (≈60–70% vs. ≈75–80% statewide); more basic/feature-phone use persists.
  • Income and affordability
    • A larger share of lower- and moderate-income households than the NYS average correlates with:
      • Higher reliance on prepaid/MVNO plans.
      • Higher smartphone-only internet use (skipping home broadband to save money).
  • Education
    • Lower average educational attainment than the state links to greater smartphone-only reliance for internet access.
  • Race/ethnicity
    • The county is predominantly White; racial gaps seen at the state level are less visible locally. Affordability and age are stronger drivers than race in Fulton County.

Digital infrastructure and coverage

  • Coverage footprint
    • 4G LTE is broadly available in population centers (Gloversville, Johnstown, villages and main corridors like NY‑29/30/30A). Coverage weakens moving north and into more forested, hilly terrain and lake areas (e.g., around Caroga/Great Sacandaga), where dead zones are more common than the state average.
  • 5G availability and capacity
    • 5G is present in and around the main population clusters. Mid-band 5G (capacity 5G) is spotty outside those areas; low-band 5G covers more geography but with LTE-like speeds. Overall 5G capacity lags the state average, which is buoyed by dense urban buildouts.
  • Carriers and public safety
    • Verizon, AT&T (including FirstNet Band 14 for public safety), and T‑Mobile all operate locally. T‑Mobile’s low-band footprint is relatively wide; C‑band/mid-band upgrades from Verizon and AT&T are concentrated near towns and along primary roads.
  • Backhaul and middle mile
    • Fiber backhaul is available in town centers and along key corridors; outside those, backhaul can be constrained, limiting 5G capacity. The county relies more on microwave and longer fiber laterals than urban NYS counties.
  • Alternatives and supplements
    • Fixed wireless providers (using CBRS and licensed microwave) are more prevalent than in downstate metro areas. Some households use mobile hotspots as a primary connection more than the NYS average.
  • Densification
    • Fewer small cells and infill sites than the state average; investment tends to prioritize filling coverage gaps rather than high-capacity densification.

How Fulton County differs from the New York State pattern

  • Slightly lower overall smartphone adoption, driven by an older age profile and affordability constraints.
  • Lower share of wireless-only voice households than NYS (older residents keep landlines), but a higher share of smartphone-only internet households (wireline broadband is skipped for cost/availability reasons).
  • Greater reliance on prepaid/MVNO plans and fixed wireless or hotspot-based home internet.
  • 5G mid-band capacity is more limited and localized; coverage gaps persist in rural/wooded areas, unlike more continuous coverage in downstate metros.
  • Seasonal usage spikes (lakes, campgrounds, recreation areas) create congestion patterns that are more pronounced than in urban NYS.
  • Infrastructure deployments emphasize extending reach and backhaul to rural zones rather than dense urban-style small-cell buildouts, slowing capacity gains relative to the state average.

Notes on methods and sources

  • Estimates triangulate U.S. Census/ACS demographics for Fulton County, national and NYS-level mobile adoption (e.g., Pew, CDC NHIS on wireless-only households, ACS device/subscription tables), FCC/NTIA broadband indicators, carrier coverage disclosures, and independent testers’ upstate speed observations. Figures are provided as ranges to reflect data lags and rural variability.

Social Media Trends in Fulton County

Fulton County, NY — social media snapshot (best-available estimates)

How many users

  • Population: ~53k; adults (18+): ~42–44k.
  • Adults using at least one social platform: ~30–33k (≈70–75% of adults; in line with Pew’s national/rural rates).

Most‑used platforms (share of adults; county estimates)

  • YouTube: 75–80% (largest overall reach)
  • Facebook: 65–70% (most central for local/community)
  • Instagram: 35–40%
  • TikTok: 25–30%
  • Pinterest: 28–32%
  • Snapchat: 18–22%
  • LinkedIn: 15–20%
  • X (Twitter): 15–18%
  • WhatsApp: 12–18%
  • Reddit: 12–15%
  • Nextdoor: 5–8% Note: Ranges apply Pew Research Center 2024 U.S. platform adoption to Fulton County’s older/rural-skewed profile; exact county-level usage isn’t directly published.

Age patterns

  • Teens (13–17): TikTok/Snapchat dominant; Instagram second; Facebook used mainly for groups/school info.
  • 18–29: Near‑universal YouTube; heavy Instagram/TikTok/Snapchat; Facebook used but less central.
  • 30–49: Facebook and YouTube dominate; Instagram moderate; TikTok growing; Pinterest strong among parents.
  • 50–64: Facebook highest; YouTube high; Instagram modest; TikTok rising for entertainment/how‑tos.
  • 65+: Facebook >50% use; YouTube ~50%; lighter on Instagram/TikTok; some Nextdoor where available.

Gender tendencies

  • Women: More likely on Facebook, Instagram, Pinterest; higher engagement in local groups and Marketplace.
  • Men: More likely on YouTube, Reddit, X; content skew to sports, outdoors, auto, trades.

Behavioral trends (what people do)

  • Community/info: Facebook Groups are the hub (towns like Gloversville/Johnstown, schools, youth sports, lost & found, yard sales). Fast propagation of school closings, severe weather, and public-safety notices.
  • Commerce: Facebook Marketplace and local buy/sell groups drive secondhand goods and seasonal gear; Instagram for boutiques, salons, food specials.
  • Local gov/services: County/municipal pages used for road work, closures, events; posts with photos/maps outperform text-only updates.
  • Content formats: Short‑form video (Reels/TikTok) outperform static posts for restaurants, outdoor rec near the Adirondack foothills, makers/crafts.
  • Messaging: Facebook Messenger is the default DM for businesses; SMS/phone still common; WhatsApp usage is present but limited relative to big metros.
  • Timing: Usage peaks 6–8am and 7–9pm; Sunday evening planning window is strong; snow/weather events spike midday engagement.
  • Trust: Heavy reliance on Facebook Groups for “what’s happening,” but users often verify with official county/school pages or local news.

Notes and sources

  • Estimates are derived from Pew Research Center’s 2024 Social Media Use (national + rural cuts) blended with Fulton County’s age profile (ACS), then rounded to local ranges. Exact platform penetration by county is not publicly reported; for precise planning, pull audience estimates from platform ad tools (Meta, TikTok, Snapchat, X) geotargeted to Fulton County.